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| Mission and Commercial Approach |
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The Banco Espírito Santo Group holds as the core objective of its activity to create value for its Shareholders, Clients and Employees. The Group has set as its first and key mission to align a strategy that aims at the constant and sustained reinforcement of its competitive position in the market with total respect for the interests and wellbeing of its Clients and Employees. The Group believes it is its duty at all times to give an increasingly far-reaching and proactive contribution to the social, cultural and environmental development of the country.
Strategy
For Banco Espírito Santo Group the main pillar for development and strategic differentiation lies in the excellence of service and permanent focus on the needs of each client. As a universal financial group serving all individual, corporate and institutional customer segments, BES Group offers a full range of financial products and services that meet their needs through distinctive approaches and value propositions. The Group’s positioning thus has at its core three basic factors: in-depth knowledge of the needs of each customer segment, (ii) development of the offer in accordance with the needs identified, and (ii) proposing the solutions that best suit each customer segment.
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| Institutional Presentation |
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(December 2012) |
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